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los angeles in june .
"among gamers, percent watch esports events at least once a week. and percent of gamers who watch esports events tune in for more than four hours per week." the study was quick to suggest that even traditional video outlets should add esports content, and find other ways to connect with that audience...
https://www.forbes.com/sites/dbloom/2019/06/15/e3-equals-esports-enthusiasm-everywhere-but-caution-flags-fly/