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between millennials and the older parts of the population," says simon buchwaldt-nissen, digital practices, nets, attributing it to the overall high levels of digitisation in the nordic region. what did surprise him, though, was to see that, despite the region being so digitised, nordic millennials are not
trust their peers over financial institutions any day: "having the choice between a payment app issued by a well-known bank or financial company or one issued by a social media, millennials will go with the financial institutions, but most importantly, they will look to their peers for recommendations, not...
https://www.nets.eu/Media-and-press/news/Pages/Nordic-millennials-want-one-payment-app-for-everything.aspx