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trust and support the continued development of informative, creative and free content and services on the internet, across the mobile ecosystem, and beyond. in , the nai published the code of conduct, consolidating requirements for web-based and app-based data collection and use into one document, incorporating
relevant nai guidance documents, and updating terminology. in , the nai published the code of conduct, incorporating the viewed content advertising guidance into the code, modernizing certain terminology, adding new definitions, codifying the use of data originating offline for digital advertising,...
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