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metrics to ad servers, and incorporate key buying signals, such as active view viewability, idfa/adid, and content targeting. there are two ways to implement ima sdks: client-side, which combines ad and content video within your app, and dynamic ad insertion (dai), which combines ad and content video on
the ad manager servers, and then returns a single video stream to your app for playback. stay_current_portrait ima client-side with ima client-side sdks, you maintain control of content video playback, while the sdk handles ad playback. ads play in a separate video player positioned on top of the app's...
https://developers.google.com/interactive-media-ads