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according to smithers, the e-commerce packaging market is worth $ billion, up % from . prioriello said that while the role of packaging in physical retail locations is to protect during shipping and handling, make an impact on the shelf, and sell the product, packaging in online businesses must not only
"it is all about building a trusted relationship between brands and consumers," said prioriello, "the strategy is not focused on products anymore, but on the consumer." he also said that brands are looking for short runs, on-demand supplies, and customization. what are e-commerce packaging challenges...
https://www.packworld.com/issues/e-commerce/article/21105576/digital-print-boosts-user-experience-for-ecommerce-packaging
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